Introducing the InauguralJubilee Bowl
This December, history is being made in Nashville. The first-ever Jubilee Bowl kicks off as a premier HBCU postseason football game.
A Historic Moment for HBCU Football
The stage could not be bigger: the first football event ever played at GEODIS Park, broadcast live nationwide on The CW Network.
Premier HBCU Postseason Game
With only a handful of HBCU postseason games in existence, the Jubilee Bowl instantly becomes a marquee event.
Tennessee State University Committed
TSU has already committed to play, setting the tone for an unforgettable night of football, culture, and community.
Built for Growth
Backed by a multi-year partnership with GEODIS Park and full support of the city, the Jubilee Bowl is built to last.
GEODIS Park
The state-of-the-art home of Nashville SC will host its first-ever football event, creating a unique and memorable experience for players and fans alike.
Partner Opportunities
*All partner opportunities can be customized to fit the needs of each individual organization.
"The [Brand Name] Jubilee Bowl"
Legacy branding with long-term visibility, reaching HBCU alumni, fans, influencers, and national partners.
- • Full naming rights to the event
- • Co-branded logo on field stencils and end zones
- • 6 30-second commercials during broadcast
- • Website, lanyards, media credentials
- • Concert stage and kickoff screen
- • 10-second co-branded animation every game quarter
- • Custom branded "Presented By" video campaign
- • 10 Premium Game + 10 VIP Concert Tickets
- • Full-page feature in official program + digital insert
- • 3-month post-event usage rights for recap content
Bonus: Right of first refusal for 2026 naming rights.
Lead brand moments during high-traffic events and receive targeted fan engagement + media coverage.
Co-branded title for one major event:
- ○ Tailgate
- ○ Jubilee Holiday Concert
- ○ Jubilee Market & Expo
- • 1:1 brand activation space (curated for experience)
- • 6 Premium Game Tickets + 6 VIP Concert Tickets
- • 60-second branded video played before and after main game
- • Brand mention in 5 press placements + 2 social video clips
- • Logo placement on commemorative merch
- • Sponsored alumni scholarship or award presentation
Bonus: Access to VIP Green Room to network with artists, execs, and athletes.
Own cultural touchpoints that matter: music, fashion, and Black creativity.
- • Sponsored music or art activation (e.g. "The [Your Brand] Soundstage" or "Fashion Lounge")
- • Inclusion in recap documentary-style video with logo watermark
- • 30-second branded video in digital stream + 2 event screens
- • 1 branded content collab with Jubilee Media Team (e.g., 60-sec IG Reel + TikTok)
- • 4 Premium Game Tickets + 6 GA Game Tickets
- • Brand mention in at least 3 influencer posts from our network
Bonus: Host a private 15-person brunch or mixer during the weekend with guest list support.
Designed for brands who want strong social impact + visible community investment.
- • Scholarship named in your company's honor
- • Full-day premium vendor space at Jubilee Market (10x10 or equivalent)
- • 2 Premium + 6 GA Game Tickets
- • Logo on Jubilee Bowl "Community Wall of Legacy" (on-site + online)
- • Official digital thank-you post + team-delivered video recap with metrics
- • Listing on website + official program + post-event impact report
Bonus: Feature in "Community Partner Highlight Reel" shared post-event.
High-value, low-cost entry for brands wanting direct customer engagement and social proof.
Choice of:
- ○ Branded photo wall
- ○ Sampling station
- ○ Shared themed lounge or hydration station
- • 2 GA Game + 2 Concert Tickets
- • 1 shoutout via DJ or host
- • Inclusion in "Fan Favorite Activations" video recap (w/ brand tag)
- • Logo on select directional signage and website
Bonus: Digital content folder with photos/video clips for your own use. (Use of footage must be approved by Jubilee Bowl staff.)
Be part of the Jubilee legacy with small business visibility and community positioning.
- • 2 GA Game + 2 GA Concert Tickets
- • Group vendor tent (shared space at Market)
- • Name/logo included in:
- ○ Printed "100 Champions Wall" on-site
- ○ Digital tribute banner on website
- • Featured in grouped thank-you post on Instagram
Bonus: 100 partners get a private early access link for 2026 tickets + merch discounts.
Be Part of History
Join us for the inaugural Jubilee Bowl and witness the beginning of a new tradition in HBCU football.